University of Massachusetts Professor Emeritus Sut Jhally presented key findings from, and comments on, select clips shown from his 2016 documentary, "The Occupation of the American Mind," which analyzes pro-Israel public relations efforts within the U.S. Featuring leading observers of the Israeli-Palestinian conflict and U.S. media, the film explores how the pro-Israel lobby shapes American media coverage of the conflict in Israel's favor. From the U.S.-based public relations campaigns that emerged in the 1980s to today, the film provides a sweeping analysis of Israel’s decades-long battle for the hearts, minds, and tax dollars of the American people in the face of widening international condemnation of Israel's human rights violations and military occupation. Jhally also analyzed whether the news media have been getting better—or worse—since the documentary was produced, and whether election-season news coverage is likely to cover—or cover up—growing challenges to standard pro-Israel narratives and politics.
Video at: https://youtu.be/ym7M_FMvdQI
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