Diversity Beyond Numbers – A Mini-Series (Episode 3)

Across the media landscape, LGBTQ inclusion is expanding every day, but not in advertising.

A 2020 report by the Geena Davis Institute on Gender in Media found only 1.8% of characters in ads from the annual Cannes Lions festival were LGBTQ. And research conducted in 2021 with 200 senior marketing and advertising professionals found executives recognize LGBTQ inclusion as a force for positive social change, yet concerns exist around response from LGBTQ community if representation is not authentic

Find out more in the third episode of P&G Beauty’s mini-series in which we discuss the power, and responsibility, of brands to create change and acceptance.

This month’s panel: 

• Sarah Kate Ellis, President and CEO, GLAAD
• Brent Miller, Senior Director, Global LGBTQ+ Equality; Creative Content and Partnerships, P&G
• Layal Ammar, VP Hair Care Portfolio Europe, P&G

 

Discuss: Diversity beyond numbers - insights and cultural drivers that can help brands champion LGBTQ+ inclusion, advocacy, and visibility.

Learn more about The Visibility Project and CLICK HERE to download Diversity Beyond Numbers: A Guide to Authentically Connecting with Diverse Consumers