Holiday Rush Survival Guide: Preparing for a Successful Holiday Rush

Jason and Lap discuss the transition from Halloween to the busy Christmas season, sharing insights on preparing for holiday events, managing equipment, and building a referral-based business. They emphasize the importance of organization, tech support, and the unique challenges of booking events during the holiday rush. In this conversation, Lap Le and Jason Whaley discuss effective marketing strategies for holiday events, emphasizing the importance of personal storytelling and building relationships with venues and clients. They highlight the significance of team care during busy seasons and share insights on pricing strategies for long-term clients. The duo also addresses the need for reliable equipment during peak seasons and the value of networking for future success. Additionally, they touch on the complexities of bartering in business relationships, offering practical advice for navigating this area.