Diginomica Episode #41 - sales and growth at Target and Salesforce plus commentary on SAP re-org
diginomica

Diginomica Episode #41 - sales and growth at Target and Salesforce plus commentary on SAP re-org

2019-03-06
Target goes to prove that its omnichannel strategy is working - and that Stuart was right. Bonus points for this additional story: Delivering digital growth – how Target’s store-as-hub strategy paid off Plus an upbeat Salesforce as it targets (sic) $28 billion in revenue. Then we have the idea of 'gated offerings' as a way of personalizing for customers. Hmmm...I'm a tad skeptical as personalization is very tough to get right.  As an added extra, I talk about this week's reor...
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