Gamification Ideas for Digital Signage

2019-08-13

Gamification Ideas for Digital Signage EPISODE 14 | Host: Derek DeWitt, communications specialist for Visix Digital signage is all about engagement. And to engage your audience, you have to offer them something interesting and compelling on screens. Adding game elements to digital signage messages and campaigns greatly increases engagement, and give you measurable ROI at the same time. You’re already asking viewers to do something with a call to action in your messages. Why not make it fun...

Gamification Ideas for Digital Signage

EPISODE 14 | Host: Derek DeWitt, communications specialist for Visix

Digital signage is all about engagement. And to engage your audience, you have to offer them something interesting and compelling on screens.

Adding game elements to digital signage messages and campaigns greatly increases engagement, and give you measurable ROI at the same time. You’re already asking viewers to do something with a call to action in your messages. Why not make it fun? Gamification done right can boost both engagement and productivity, because it creates a sense of play and offers a reward. That’s a win for both the viewer and the organization.

We’ll give you gamification ideas with step-by-step advice on how to structure a contest, what kinds of rewards to offer, and examples of how to gamify messages you already have.

- Learn what gamification is and why you should care about it

- Understand the four basic steps basic of gamification

- Get specific tips on how to apply gamification to digital signage

- Discover different types of incentives to boost participation

- Explore gamification ideas for seven markets

Get the FULL TRANSCRIPT HERE

Learn more about this topic in our Masterclass Guide 3: Digital Signage Content

Comments (3)