Sue's incredible journey from an ICU nurse facing burnout and personal challenges to becoming a successful entrepreneur and AI innovator in the home care industry is a story of resilience, determination, and transformative leadership.
Her insights and experiences provide valuable lessons in overcoming adversity, entrepreneurship, and the future of homecare.
Her video introduction: https://www.youtube.com/watch?v=7PUrpM-Ecuk
Sue's Expertise:
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Resilience and Transformation: Sue’s personal and professional journey showcases remarkable resilience. From facing the near-loss of her first son and moving across the country to starting a business with limited resources, Sue’s story is a testament to the power of perseverance and determination.
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Innovation in Homecare: As the co-founder of HomeCare Bosses United®, Sue has revolutionized the homecare industry by combining her nursing expertise with her entrepreneurial spirit. Her latest venture, CareGrowth AI™, brings cutting-edge AI technology to homecare agencies, helping them streamline operations and improve care quality.
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Empowerment and Education: Sue’s commitment to empowering others is evident through her successful education and consulting business. With a 13k-member Facebook group and numerous events, she has helped countless individuals start and grow their own homecare agencies, transforming lives and communities in the process.
Summary
Care Growth AI Launch and Home Care Improvement
Michael and Enock & Sue discussed the launch of Care Growth AI, a home care operation software designed to enhance the experience of aging at home. Michael shared his interest in the software, highlighting its potential to fill the home care sector void. Enock & Sue, a former nurse, shared that he and his co-founder Sue developed the platform for their home care agency, drawing from their experiences in the healthcare industry. Both expressed a shared interest in improving home care for an aging population and creating a home environment for those receiving care.
Enock & Sue's Home Care Agency and Software
Enock & Sue shared their observations about elderly patients returning to the hospital due to a lack of support at home. He identified the need for in-home care services and founded a home care agency in 2016. Enock & Sue also highlighted the challenges his agency faced with existing software for home care agencies, which could have been more cohesive and efficient. In response, they developed Care Growth AI software to streamline their operations and improve care for their clients. The ultimate goal of this software is to reduce human errors, save time, and provide better care.
Leveraging Technology for Home Care Efficiency
Enock, Sue, and Michael discussed the importance of leveraging technology to streamline administrative tasks in in-home care agencies. Michael highlighted the challenges clinicians face, who spend too much time on paperwork and compliance, leaving little time for patient care. Enock & Sue introduced Carego, an AI-powered assistant that automates administrative tasks, freeing up time for caregivers to focus on patients. They agreed that this technology not only improves efficiency but also enhances the quality of patient care.
Preparing for Aging Population and Home-Based Care
Michael highlighted the importance of preparing for an aging population and the increasing need for home-based care. He emphasized that people heal faster and feel more comfortable at home, suggesting that society needs to improve its advocacy and preparation for this trend. Enock & Sue agreed, pointing out the financial challenges of home care and the need for long-term care insurance. He also noted that many older adults resist help, suggesting that education is necessary to help them understand that assistance enhances their quality of life.
Home Care Agencies and Technology Improvements
Enock & Sue: More providers at home care agencies ensure caregivers are trained, insured, and adequately supervised, improving safety and productivity. He pointed out the importance of technology in allowing providers to focus on caregiving while operations are streamlined. Michael stressed the need to recruit new people continuously to meet increasing demand, advising against "growing up" to maintain a youthful attitude.
Elder Care Platform and Collaboration
Michael expressed his appreciation for Enock & Sue's work in elder care, highlighting the importance of their platform. Enock & Sue informed Michael that more information about their work and upcoming training could be found on their website, caregood.ai. Michael agreed to share this information in his show notes and through his network to help promote their online course. Enock & Sue thanked Michael for his support and advocacy, emphasizing the importance of their mission to make home-based care easier for those in need.
