Supercharging Business Development with Tech: Building Credibility and Consistency with Darren Westall, CEO of Paiger

Welcome to the latest episode of the Recruitment Leadership Podcast, hosted by Alison Humphries.

 

In this episode, Alison is joined by Darren Westall, CEO and Co-founder of Paiger - a platform originally known for personal branding, but now a powerful engine for business development enablement.

 

Darren shares the story behind Pager’s evolution - from a social scheduling tool into a BD productivity platform trusted by over 1000 staffing businesses. Together, he and Alison explore what recruiters really need to build a pipeline effectively, especially in today’s saturated and cautious market.

In this conversation, they cover:

 

💡 Why BD performance is stalling in so many firms, and what’s really behind it

💡 The gap between “doing more” and “doing better”

💡 How Pager helps recruiters find vacancies, research clients, and automate intelligently (without losing the human edge)

💡 The psychology behind “phone fear”, and how better prep removes it

💡 What recruitment leaders often get wrong about tech implementation

💡 Why smart automation supports BD, but doesn’t replace it

💡 Where AI is heading in recruitment, and the unexpected challenges it may bring

🎁 Darren also offers an exclusive bonus for Recruitment Leadership Podcast listeners - the first 10 people to contact Pager and mention this episode or Alison Humphries will unlock a special offer. Details on how to claim it are included in the episode.

 

Whether you're leading a sales team, implementing new tech, or just trying to get more consistent BD from your consultants - this is essential listening for agency owners and sales leaders alike.

 

Connect with Darren Westall on LinkedIn.

Want to discuss this topic further with Alison?

💬 Email her at alison@recruitmentleadership.co.uk.