Discover Australia’s New “Come and say G’day” Campaign

Chris Allison, vice president-the Americas and New Zealand for Tourism Australia, talks with James Shillinglaw of Insider Travel Report about Australia’s brand new “Come and say G’Day” campaign featuring Robert Irwin and Ruby the kangaroo. Allison tells us what Australia hopes the campaign will produce and provides the latest tourism numbers to the country. For more information on promoting Australia, visit www.aussiespecialist.com/en-us or https://www.tourism.australia.com/en/resources/industry-resources/travel-trade.html.

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