Commercial business growth: How can business owners adopt a growth mindset and the right attitude to spear forward during this difficult time?

Lara Morgan, the founder of Pacific, joined us on the second day of Elite Business on 12 March as the keynote speaker for the Commercial Business Growth talk, speaking about how business owners can develop a forward-thinking mindset during this challenging time – and why it is important to hire people with the right attitude for business.

Lara revealed her top tips for businesses owners to grow their customer base - and it even starts from the moment you wake up in the morning. By adopting positive habits daily long-term, you will be able to achieve your goals one step at a time and make progress with your business. “The first rule is to find a new customer every day,” Lara said. Every single day it is the first thing you do in the morning, you look for a new prospect and by doing that you build a pipeline and now you start getting back in business and then you have momentum. And from that one customer grows. From little acorns grow might oaks.