Episode 1 - Maintaining a business during a crisis

For our first YepCast episode, we talked with Yep Ads CEO, Jeroen Rozemeijer and Yep Ads COO, Nelson Cheung about the impact of Covid -19 in the affiliate marketing industry and how companies like Yep Ads can evolve during times of crisis like the one we’ve been going through.

As they both commented, things like audience engagement, strategic spending, network communication, business survival planning were all impacted by the latest happenings and had to be re-considered thoroughly.