Cash Miller welcomes Jeff Lerner from Misnomer on "Marketing Masters" to discuss the key elements of initial brand building. In this episode, Jeff outlines the foundational aspects every emerging brand should focus on from the outset. They delve into the significance of understanding the target audience and the impact of a brand’s visual identity in creating a memorable first impression. Jeff also highlights common challenges new businesses encounter while establishing their brand and emphasizes the importance of a cohesive message a...
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