Ep 102: How Money Ads Catch Your Attention

We’re bombarded with ads each day in all forms of media. But have you ever taken a closer look at these messages?

If we unpack some of these headlines and ads a little bit more, we’re able to clearly understand what emotions they’re trying to elicit. More importantly, we can figure out what companies are trying to sell us.

Here is some of what you’ll learn on this show:

• What is meant by ‘invest like the 1%’?  (1:49)
• Tactics used to try and sell you something to help you invest more successfully. (3:19)
• How advertisers tap into the emotion of the stock market. (6:42)
• Some messaging Mike has seen a lot of and why it caught his attention. (10:21)
• Should you take Social Security early to help pay off your house? (14:36)

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