Ditch The Niche, Define The Audience, Connect On A Human Level

In this solo episode, we’re talking all things audience personas. Because your business doesn’t exist without buyers on the other side. And they’re more than just customers, right. They’re real people with real goals seeking real solutions that you’re perfectly positioned to offer. 

It’s all about connecting on a human level, rather than creating boxes for yourself—or them.

For the full show notes, visit https://www.ashleesang.com/episode24

 

RESOURCES MENTIONED:

• Download the Power To The Persona Guided Template: https://www.ashleesang.com/persona
• Hop on a Quick Win Consulting Call with me: https://www.ashleesang.com/quickwin
• Go through these various audience and persona-related pieces of content I’ve created. Hope they give some useful context!
  • https://ashleesang.com/persona-development-for-your-people-centered-business
  • https://ashleesang.com/brand-messaging-basics-for-conscious-businesses
  • https://www.instagram.com/p/Cll_tfNpvgv
  • https://www.instagram.com/p/Cdbf9G2JAAm
  • https://www.instagram.com/p/CclKSBPAH0_
  • https://www.instagram.com/p/Cj3OrCkpZlN

 

CONTINUE THE CONVERSATION:

• Sign up for the Toward Purpose & Progress Newsletter: https://www.ashleesang.com/newsletter
• Download A Visionary’s Guide To Elevator Pitches: How To Talk To Real People About What You Do And Why It Matters: https://ashleesang.com/podcastfreebie
• Work with me: https://www.ashleesang.com/services
• Send me a voice memo: https://www.ashleesang.com/podcast
• Follow me on Instagram: https://instagram.com/ashleesangconsulting
• Add me on LinkedIn: https://www.linkedin.com/in/ashleesang