Paul Caine - President, Endeavor’s IMG Events and On Location
John Sheeran - Senior Commercial Director, FanDuel
Elizabeth Lindsey - President, Brands and Properties, Wasserman
Jeff Price - Chief Commercial Officer, PGA of America
Abe Madkour (moderator) - Publisher & Executive Editor, Sports Business Journal, Sports Business Daily/Global
In the last decade, traditional sponsorships have evolved into broader partnerships with deeper integrations and expectations. The current age of data and digitization has also fundamentally impacted sports partnerships in recent years: we are getting close to the "holy grail" of determining the value behind partnerships. On this panel, we combine holistic perspectives from the PGA of America, Wasserman, Endeavor, and FanDuel to provide insights into how data analytics has revolutionized sports partnerships and allowed both the brands and talent to calculate successes and failures.
The Chess Renaissance: Modern Challenges for an Ancient Game
Raising The Stakes: The Evolution of Poker Strategy
The New Age of Golf: Players vs the Game
Pickleball: The Next Chapter for the World’s Fastest Growing Sport
Revamping America’s Pastime: The Effect of Rule Changes in Baseball
Hard Cap Constrains: Roster Construction in the Hard Cap Era of Hockey
The Future of Sports & Entrepreneurship: A Conversation with Jason Robins and Wyc Grousbeck
The Future of the Fan: Innovation, Data, and ”Always On” Engagement presented by Ticketmaster
Social Media and Sports: How Consumption and Fanhood is Changing
Data For Good: What Sports Can Learn From Other Industries
Mind, Body, Machine: The Role of AI/ML in the Future of Sports
The Play-by-Play of the Future: Navigating the Evolving Landscape of Sports Media
The Last of Sports: Wishes for the Future of the Sports Industry
Swim, Bike, Run, Data: The Next Frontier for Driving Human Performance
Beyond Expected Goals: Analyzing and Implementing the Next Phase of Soccer Analytics
Keeping the Ball Rolling: The Evolving Fight for DE&I in Sports Presented by Wasserman
Packing a Punch with Data: How Analytics Have Fueled the UFC
From NBA 75 to Basketball 100: The Future of the Game
Birdies & Big Data: The Golf Revolution
The Reformation of the NCAA: The Impact of New Legislation, Re-Alignment, and NIL
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