What is augmented reality and why is it useful to designers?

Senior Editor Alex Milstein talks with Boaz Ashkenazy, CEO of 3D solutions company Simply Augmented, about how 3D technology is affecting the interior design industry. Ashkenazy explains how 3D product models and augmented reality can help designers run their businesses more efficiently, and how designers can get their hands on this technology.

This podcast is sponsored by Houzz