#591 Content Calendar

More than a Few Words is a marketing conversation for business owners hosted by Lorraine Ball

When it comes to content marketing, the process is key.  Without structure, you are always chasing the program instead of driving it.   

The most basic content marketing tool is a content calendar.  The document allows you to plan ahead, and track your progress, building more effective content over time. 

 

There are software tools that will help you manage content, but sometimes a simple spreadsheet is all you need. 

 

About our guest:  David Perez

David Perez is a podcast producer who helps health and wellness coaches build their audiences, grow their online presence and find their voice through podcasts. He’s also the podcast host for Audience Coach, a show focused on helping coaches start and run their own podcast shows.