Today we have a wonderful interview with Veronica Barragan! Veronica is our Branch Manager for the Northwest Office in Arizona which also happens to be Branch of the Year last year! Today, we're talking with Veronica on the thing she is most passionate about in this business today, lead generation & incorporating Social Media! Veronica explains how social media is important and very relevant to your business today. When the clients are online searching for their new home, they already feel like they're the expert. When they come to you, they want to feel like they already know you. Building a brand and an online presence utilizing Social Media in conjuction with your lead generation tactics will only build your chances of working closely with those who need your services. It will give them the feeling that they may already know you and feel more comfortable working with you. There are over 1.9 billion people logging onto Facebook everyday, where are your people? There are plenty right there logging on at your fingertips multiple times a day, everyday. Why are you not taking advantage of such a great opportunity to show those people who you are and what services you want to provide them? Listen in on why this is so important and how Veronica has utlized this for not only her own success but, the success of the agents to helps to build their business!