The old PR playbook is broken—and that’s a good thing.
Earned Influence by MediaCoverage.ai

The old PR playbook is broken—and that’s a good thing.

2025-07-16

The old PR playbook is broken—and that’s a good thing.
Welcome to the era of Decentralized PR where AI, niche media, and community-led storytelling are replacing gatekeepers.

🚫 No overpriced retainers
✅ Faster, smarter media wins
🎯 Micro-trust > mass coverage
🤖 AI + creator networks = the new PR machine

You don’t need press access anymore.
You need press strategy.
👉 Build it smarter with mediacoverage.ai

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