004: Getting The PR Party Started with Kaci Pedersen

How to get into public relations, working in public relations and how to start your public relations career is what we talk about in today's episode. In the entertainment industry, Public relations (PR) plays a HUGE role. When I work a red carpet event, you have to speak with the public relations specialist before you talk to the talent. They will tell you how long you have to talk to them, what not to talk about and they make sure the talent doesn't say anything they aren't supposed to say.

I started working with Kaci Pedersen of Kaci Pedersen Public Relations when I moved back to Atlanta. A 30 minute meeting turned into a 4 hour conversation. She aligned with my vision and my goals, so to hire her as my publicist was a no brainer. Kaci Pedersen defines Publicist as is a person whose job is to generate and manage publicity for a company, a brand, or public figure. Her services include - "At KPPR, “PR” houses various roles. It could be project management, marketing, social media, branding, and/or event planning- it all varies based on each client’s needs and what role we need to play in order to help them achieve their goals!"

Kaci Pedersen Website - https://kacipedersenpr.com/

Kaci Pedersen Instagram - https://www.instagram.com/kacipedersenpr/

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