The Self-Service Tipping Point w/Elo’s Luke Wilwerding
BlueStar Nation

The Self-Service Tipping Point w/Elo’s Luke Wilwerding

2022-10-06
“Identify a practical need and create a solution.” That’s a good mantra for any solution provider, but also the simple impetus behind the creation of self-service options in a variety of industries. Elo’s Luke Wilwerding is back on the pod to explore the early days of self-service through today. What slowed (and accelerated) adoption? What’s changed about form factors? How should VARs address concerns and misconceptions like installation issues, smaller purchases, and higher losses?   #VARValue - How does Elo help VARs bring self-service to SMB?
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