Building a Charitable Brand with Desmund Adams

We often don't think of community service and charitable giving as a way to build a business brand but, according to Desmund Adams, we should and here's some thoughts on doing just that.

Insight on Business the News Hour with Michael Libbie is a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines and is heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page.