Fergus Watts - Marketing Master and Reach Foundation CEO

Fergus Watts was a top rated junior footballer. Drafted as a first round pick for the Adelaide Crows. After 5 games, he was traded back to his hometown of Melbourne to play for St Kilda. After 1 game and a string of injuries which resulted in multiple surgeries and the end of his career.

He turned his attention to marketing and later went on to form Bastion Collective which is the largest independent marketing agency in Australia.

Watts in now the CEO of The Reach Foundation. An amazing organisation co founded by the late Jim Stynes.

Fergus tells us about how it all began for him at Reach way back as a teenager.

We got so much out of this chat and hope you do too.