The Frequency of Success: Business, Music, and Miami with KC Chopz - Part 1

Episode Summary:

In this episode of Enterprise Unleashed: Business Law and Innovation, host Richard Corey welcomes Miami’s own Casey Chops—DJ, producer, podcast host, and cultural influencer. With over two decades in the music industry, including his early years at Power 96 under the mentorship of DJ Laz, Casey has built a career that transcends radio and live performances.

Casey shares how he transformed his DJ name into a multi-platform brand, blending radio, live shows, podcasting, and original music production. He explains the importance of protecting a brand when aligning with partnerships, the challenges of staying relevant in a shifting industry, and how learning Spanish and embracing Latin culture became a key turning point in his career.

The conversation dives into Casey’s evolution from hip-hop roots into Latin and house music, the role of Miami’s diverse culture in shaping his sound, and how competitiveness drives him to perform over 20 gigs a month. Casey also opens up about breaking major records in Miami, why radio playlists have changed dramatically due to data and ratings, and what the future looks like for music entrepreneurs.

Key Timestamps:

00:01 – Show introduction and guest Casey Chops
02:15 – Building the Casey Chops brand beyond DJing
06:00 – Why radio is a sinking ship and how Casey pivoted
10:40 – Deciding what aligns with the Casey Chops brand
14:25 – Protecting brand integrity when money is on the table
18:50 – The surprising fact: Casey is fluent in Spanish
22:30 – Moving to Medellín, Colombia, and embracing Latin culture
28:10 – Transitioning from hip-hop into Latin and house music
33:15 – Choosing house and Afro house as a core niche
38:40 – Performing 18–20 gigs a month and competing with DJ calendars
44:20 – Miami’s influence and why it’s like a country of its own
49:30 – Breaking records for artists like Kid Ink, Chris Brown, Flo Rida, and Rick Ross
55:00 – How radio ratings and playlists shifted from art to data
59:10 – Closing thoughts and segue into Part 2

About the Show:

Enterprise Unleashed: Business Law and Innovation is hosted by attorney and entrepreneur Richard Corey. The podcast spotlights leaders in entertainment, law, and business who are breaking barriers, creating culture, and driving innovation in their industries.