Live Marketing Meetup April 12, 2024

📌 Meeting Overview: Soliciting Client Feedback and Reviews

 

🔹 Main Discussion Points:

Objective: Seeking methods to gather feedback and reviews from clients regarding a recently launched veterans discount guide.

Challenges Discussed: Uncertainty on how to effectively collect testimonials on platforms like Facebook or Yelp. Determining the publication's impact, especially in terms of offer redemption by veterans and engagement with advertised businesses.

Strategies Proposed: Initially focus on gathering informal feedback from advertisers to gauge early responses. Post-release follow-up with advertisers to ask if the guide has started to influence customer behavior or business visibility. Suggested setting up a social media campaign encouraging users to leave reviews and share their experiences.

 

🔹 Advice Provided:

Short-term follow-up: Engaging directly with advertisers for initial reactions and setting realistic expectations due to the recent launch.

Long-term strategy: Implementing a systematic approach to solicit reviews from both readers and advertisers, utilizing different online platforms to maximize visibility and credibility.

 

🔹 Next Steps:

Conduct a brief survey or informal check-ins with advertisers to gather initial impressions and any direct customer feedback received.

Develop a simple, clear method for users and advertisers to leave reviews across multiple platforms, possibly integrating a unified review management tool to streamline the process.

 

🔗 Connect with Us: Visit us at https://mswinteractivedesigns.com. Contact us at: 573-552-8403 Visit

Becky Bixby: https://www.farmfactoryinteriors.com/

Visit Jeff and Katie Karr: https://veterandiscountguide.com/

 

📌 Call to Action: Plan a follow-up meeting to review initial feedback collection results and adjust strategies as necessary to increase participation and usefulness of the testimonials and reviews gathered.