Ep25- Google Merchant Product Feed Optimization with Nachiket Morale

2023-04-03

Nachiket Morale joins us to discuss his strategies for Product Feed Optimization in Google Merchant Center. Product Feed optimization is a highly underrated area for Google Shopping and Performance Max campaigns. A well-optimized feed can actually turn things around for the performance of your Shopping Campaigns. Why? Because when it comes to Shopping campaigns, your products serve as the ads and better-optimized products help Google categorize, index and therefore discover them better for user...

Nachiket Morale joins us to discuss his strategies for Product Feed Optimization in Google Merchant Center.

Product Feed optimization is a highly underrated area for Google Shopping and Performance Max campaigns. A well-optimized feed can actually turn things around for the performance of your Shopping Campaigns.

Why? Because when it comes to Shopping campaigns, your products serve as the ads and better-optimized products help Google categorize, index and therefore discover them better for user searches.

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