Episode 393: Taren Archibeque of Sticky Fingers Candy - Albuquerque, NM [Part 2]. From Pop-Ups to TikTok Sales Success. Sweet Etsy Transitions. Pivoting in the Candy Industry. Invest in Mentorship.

Welcome to another episode of the JUSTIN AND THE [FOOD] ENTREPRENEURS Show with your host, Justin Bizzarro. In today's episode, we catch up with the owner of Sticky Fingers Candy, two years after our last conversation. Discover how the candy business has evolved, from initially focusing on freeze-dried candy at pop-ups and farmer's markets to now thriving on TikTok and Etsy.

Our guest shares their journey of navigating the challenges posed by the economy and the oversaturation of the freeze-dried candy market. Learn about the strategic shift towards selling online, leveraging platforms like TikTok and Etsy to reach new audiences and sustain growth. Gain insights into the importance of adapting to market trends and the value of investing in mentorship to drive success.

Join us as we explore the exciting world of candy entrepreneurship and uncover valuable lessons in innovation, marketing, and building a brand in today's ever-changing world. Whether you're an aspiring entrepreneur or a candy enthusiast, this episode offers an engaging and informative journey into the evolving candy industry.

 

IG: @thebestfreezedriedcandy

 

Entrepreneur interested in being on the show: https://calendly.com/justin-bizzarro/podcast

 

Hosted By: Justin Ryan Bizzarro (IG: @justinbizzarro)

 

Who is Justin Ryan Bizzarro? – Justin Bizzarro is a serial food, restaurant, technology, media and marketing entrepreneur, who helped build a 24-year-old group of food and restaurant related businesses, he created with his father and business partners out of his family’s basement, in 1998. He is a highly desired business management, personal and athlete growth, free market, food diversity, and entrepreneurial leadership speaker. Justin’s expertise are in human growth, motivation, leadership and management development, health foods and beverages, global lean manufacturing facilities, vertically integrating businesses, food marketing and advertising, supply chain creation and management, direct to consumer fulfillment, transportation and distribution, personal brand building, restaurant development and construction, and entrepreneur acceleration. Justin received his BA in International Business and Management from Dickinson College, in 2002, and his MBA from University of North Carolina - Chapel Hill, in 2014. He is currently pursuing his Master of Divinity in Leadership from Denver Seminary. His leadership and entrepreneur podcasts have positively impacted millions of people across the globe.

 

Free Podcast.  No Advertisements.  The stories of Food, Beverage, Farming, and Nutrition Entrepreneurs and how their failures led to the successes in their lives and in their business.  What does the future have in store for the food, beverage, and nutrition entrepreneur?

 

JUSTIN AND THE [FOOD] ENTREPRENEURS

Email: justin.bizzarro@gmail.com

Instagram: @justinandthefoodentrepreneurs ( #foodentrepreneurs )

 

All music is scored by host or royalty free.