Episode 23: Intermedia’s Mike Gold on Avoiding Cloud Commoditization

As much as cloud computing is transforming the way technology is consumed and opening new opportunities for vendors and channel partners, it is not immune to the forces of commoditization. Many cloud-based services have already shed their original value, resulting in a loss of their profitability. Avoiding commoditization requires continual innovation and the addition of value-added services. Mike Gold, CEO of Intermedia, joins Pod2112 to discuss what it takes to beat back commoditization and maintain profitability for vendors and partners alike.