Whale Hunting for Winning Bigger Deals with Barbara Weaver Smith

Welcome to this episode featuring Dr. Barbara Weaver Smith, the founder and CEO of The Whale Hunters®, co-author of Whale Hunting: How to Land Big Sales and Transform Your Company and author of Whale Hunting with Global Accounts.

Join us as we explore the essence of sales, the importance of value exchange, and the transformative whale hunting methodology that fuels enterprise success.