Angela Pointon opens up about what it’s really like to buy out your partners, take on debt, and bet on yourself when everything’s on the line. From the hardest conversations to the relief of letting go, this episode is about courage, burnout, and knowing when to walk away—on your own terms.
01:10 Meet Angela Pointon — Founder of 11outof11
03:05 From Freelancer to Founder: How It All Started
06:20 Early Growth, Big Lessons, and the Power of Saying Yes
09:00 When the Leads Dried Up — and She Took Over Sales
11:32 Deciding to Buy Out Her Partners
13:00 The Emotional Toll of a Business Breakup
15:40 Coaches, Therapy, and Finding the Courage to Buy Them Out
17:50 Taking a Loan to Bet on Herself
20:10 The Moment She Finally Owned 100%
22:00 Business Takes Off — Freedom at a Cost
23:48 Why She Decided to Sell Sooner Than Planned
25:55 The Seven-Month Sale Process — and Five Offers
28:30 The 90-Day Exit: No Regrets, No Looking Back
30:10 Life After Selling — Slowing Down Without Stopping
31:30 Her Advice to Founders: Don’t Wait to Believe in Yourself