032 - How To Create More Compelling Videos

Are you struggling to create videos that truly connect with your audience?

In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Ryan Koral, a seasoned video strategist and founder of Tell Studios, to discuss how healthcare professionals can leverage video marketing effectively. Ryan shares expert insights on storytelling, content creation, and how to make engaging videos without expensive equipment.

If you're a practitioner or business owner looking to create more compelling videos that attract and retain patients, this episode is for you!

What You'll Learn:

• Discover why video is one of the most powerful tools for building trust and authority in your market.
• Learn how to craft compelling stories that captivate your audience and drive engagement.
• Understand the key ingredients of high-quality video content—even if you're on a budget.
• Find out how to overcome the fear of being on camera and develop a natural, confident presence.
• Explore strategies for repurposing video content across multiple platforms for maximum reach and impact.

Quotes to Remember:

• “Great video content isn’t about perfection—it’s about authenticity and connection.” (05:12 | Ryan Koral)
• “Your story is what makes you unique—lean into it, and your audience will respond.” (14:37 | Ryan Koral)
• “People don’t buy what you do, they buy why you do it. Video is the best way to communicate your why.” (22:58 | Ryan Koral)
• “A single well-crafted video can work for you 24/7, helping you attract and educate patients effortlessly.” (31:21 | Ryan Koral)

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Thank You For Listening!

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Connect With Uli Iserloh

Website: https://bigboost.marketing
Facebook: https://facebook.com/uliiserloh
Instagram: https://instagram.com/uliiserloh
Youtube: https://youtube.com/uliiserloh 
Tiktok: https://tiktok.com/@uliiserloh 
Linkedin: https://linkedin.com/in/uliiserloh/

 

Connect With Ryan Koral:

Website: https://www.tellstudios.com/
Instagram: https://www.instagram.com/ryankoral/
Linkedin: https://www.linkedin.com/in/ryankoral/
Facebook: https://www.facebook.com/ryankoral
X: https://x.com/ryankoral