#54 - Brian Taranto - Sex, Drugs and Rock N’ Roll T-Shirts

Brian Taranto (BT) is the Managing Director of Love Police ATM. The premier music merchandising company in Australia and New Zealand and part of The Mushroom Group. The largest empire in Australian music. 

On this episode of the podcast, Brian shares with the boys his inspiring story of life in the music industry. 

BT talks about where his passion for music all began which actually stems back to growing up with Dos' family. His work ethic and determination as a young man landed him a job quite literally at the bottom, sweeping the floors at Australian Tour Merchandising (ATM). (Love Police would end up merging with ATM)

Brian talks about being the 'rock n roll hot dog seller'. Selling t-shirts at gigs as a teenager, drinking on the job and of course the after parties. 

BT takes us behind the scenes of the merchandise industry. How the process works, what happens when international acts like Ed Sheeran come out to Australia and what is done to the leftover shirts. 

He talks about his close friend Michael Gudinksi and what working with such an icon of the industry was like and the lessons he learned. 

We also find out about the strangest products sold in BT's time which we're sure will leave you laughing. 

Not only is this podcast funny, vulnerable and gives you great inside behind the scenes. But this episode will inspire you to chase what you truly are passionate about. And how everything is possible if you're prepared to work for it, do what needs to be done (even if it's not what you set out for originally), and be a good, giving person. 

 

Check out Love Police ATM here - Band Merchandise | Love Police Australian Tour Merchandise (lovepoliceatm.com.au)

 

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