Episode 199: Content Calendar Blueprint For Realtors: A Step-by-Step Guide to Staying On-Brand

We’re shaking things up with a hands-on, workshop-style episode featuring Karey White—our operations ninja and newly licensed agent. Kristi walks us through her process for batching social media content, using Karey’s brand and emails as real-world examples. We break down the essentials—defining brand pillars, brainstorming ideas, and mapping out a content calendar that actually works.

She tackles common struggles like writer’s block and overthinking the algorithm, reminding us that authenticity always wins. Whether you’re starting from scratch or refining your strategy, this episode is packed with actionable tips to help you create engaging content with confidence.

Stay tuned for part two, where we’ll go even deeper into her content calendar strategy. You won't want to miss this. Let's dive in!