Adam Reiland: Evolving Your Photography Career to Commercial Photography

2025-05-27

In this episode of Artist Date, I’m joined by Adam Reiland, a Regina-based photographer who has made the leap from weddings and portraits into the world of commercial photography. We talk about the quiet pivot moments that often happen behind the scenes—the shoots that reignite your spark, the risks you take when you decide to shift your focus, and the inner permission you have to give yourself to evolve. If you’re a photographer considering a pivot into commercial work—or just craving a deeper creative connection to what you do—this is a must-listen. Key Quotes:

In this episode of Artist Date, I’m joined by Adam Reiland, a Regina-based photographer who has made the leap from weddings and portraits into the world of commercial photography. We talk about the quiet pivot moments that often happen behind the scenes—the shoots that reignite your spark, the risks you take when you decide to shift your focus, and the inner permission you have to give yourself to evolve.

If you’re a photographer considering a pivot into commercial work—or just craving a deeper creative connection to what you do—this is a must-listen.

Key Quotes:

“That one shoot cracked something open—it felt like I had finally created something that looked like what I wanted to be doing.”
“There’s a difference between work that pays and work that pushes you forward. I’m learning to make room for both.”
“You can’t step into a new chapter if you’re still clinging to the one that’s no longer serving you.”

What You’ll Learn in This Episode:

How Adam made the transition from portraits and weddings to commercial/editorial photography
What to pay attention to when you're craving a shift in your career
Why making space for creative projects can open doors to new opportunities
How to overcome the fear of inconsistency when your style or niche begins to shift
Lessons from working with brands and the importance of saying no to the wrong work

Connect with Adam:
Instagram: @adam_reiland_photography
Website: https://www.adamreiland.com/

Connect with Nicole:

Instagram: @artistdatepodcast and @nicoleromanoffphoto

Join the Artist Date Community:
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