GRIT: The Real Estate Growth Mindset
Business
The journey to success in building a real estate team is never a straight line. Some start off in a conventional manner, while others take on a more interesting path.
And whatever path you choose for yourself, you’re bound to encounter failures along the way.
But as long as you look at failures as opportunities to learn from those experiences, you will keep moving forward and hopefully impart the lessons you have learned to those who are just starting out on their own journey in real estate.
Brian Charlesworth joins Trey Willard, Team Leader at Keller Williams Realty Inc. as Trey shares his journey from being an assistant to leading a team that has produced $126 million in pending and closed volume this year, and some tactical and strategic things people can implement in their real estate business today.
Top Takeaways:
(02:33) What is an assistant to an agent?
(06:26) Why 2017 was the worst year of real estate in Trey’s entire life
(08:37) A lesson for top producers out there
(09:28) Why hiring someone from outside the industry to handle the operations side could be a game changer
(11:42) The good thing about failure
(14:02) Who is running Trey’s expansion team?
(15:56) How to create pathways for your agents so they can continue to grow inside of your organization
(17:02) What is Trey’s team doing differently?
(18:25) What Trey loves the most about Sisu
(19:24) What have sales contests done for Trey’s business?
(19:42) Why agents should stop focusing on the number of conversations and dials
(23:08) The systems that Trey uses
(28:23) The biggest challenge with working with family
(32:48) How Trey’s team is being impacted by the massive shift happening now
(33:47) Why Trey thinks the real estate industry needs a purge
(36:03) Why it’s not always about agent count
(37:35) Trey’s last words of advice
Connect with Trey Willard
LinkedIn: Trey Willard
Website: The W Group/ KW Geater Baton Rouge
About the guest:
Trey Willard graduated from LSU in 2007 and went to School for Business Communications and Technical Sales. He thought he’d be selling medical devices at that time, but then he realized that knocking on doors and getting in front of people wasn’t his thing.
Then a friend of his who was growing his real estate business decided to hire him as an executive administrative assistant. Two and a half months later, he got his own real estate license. In his first year with Keller Wiliams, he became Rookie of the Year and sold 33 houses.
In 2017, Trey decided to build his own team. However, this proved to be a painful experience as he watched his business account dwindle away. This became his wake-up call to start changing how he does things.
Fast forward to 2020, Trey hired a listing coordinator who eventually became his Operations Director. This is when his business started to take off.
Last year, Trey’s team sold 334 units amounting to $91 million in production. This year, they’ve already closed 367 units, with 61 pending, which equates to $126 million year-to-date.
Episode 136: How Speedy Offers Leverages Sisu for Streamlined Real Estate Operations
Episode 135: Why Quitting After a Market Crash Isn’t the Answer - With Ieasha Larkpor
EPISODE 134: Scaling Up With Beth Matthews: Four Offices, 40 Agents, and Countless Lessons
Episode 133: Automate and Achieve: Melanie Meier on Streamlining Real Estate Processes
Episode 132: Unlocking Success in Canadian Real Estate: Insights and Strategies with Kory Prince
Episode 131: Structuring Success: Systematic Approaches in Real Estate with Josh and Dani Hampton
Episode 130: Micheal St. Jean Shares The Key to Real Estate Success: Recruiting, Training, and Technology
Episode 129: Scaling Success in Real Estate: The Path to a Billion with Brett Jennings and Beth Lazar
Episode 128: Revolutionizing Real Estate: Unleashing the Power of Mindset and Client Experience with Zac Muir
Episode 127: How Leveraging Your Systems Can Double Your Business Every Year with Erin Catron and Heather Lens
Episode 126: The Next Evolution of the Traditional Brokerage with Winston Murray
Episode 125: Revolutionizing Rental Investing Through Technology with Johnny Wolff
Episode 124: Powerful Lessons From Surviving Cancer to Becoming an Elite Entrepreneur with Josh Cantwell
Episode 123: Building a Successful Team By Pouring Into People with Jake Rockwell
Episode 122: Using Technology to Get Back to the Human Side of Business with Justin Benson
Episode 121: Powering the Real Estate Industry Through Building Wealth with Brett Tanner
Episode 120: What it Takes to Become a Million-Dollar Listing Agent with James Harris
Episode 119: What it Means to be a Team-Centric Brokerage with Ron Rocz
Episode 118: Maximizing Your Potential And Gearing Up To Excel In Real Estate With Ryan O’Neill
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
HCI Leadership Revolution
The Ramsey Show
Planet Money