Marketing in the Age of COVID-19: Episode 3, Getting the Word Out: We are Ready to Ship

Although it seems the world is on hold during the pandemic, many industries continue to operate to deploy and maintain the infrastructure we rely on: equipment and supplies for hospitals, networks for mobile phone and Zoom connections, RF/microwave systems supporting the military. Despite the disruption, how are companies managing their manufacturing operations and supply chains, while protecting the health of their employees? And how can they best communicate to their customers “we are ready to ship”?

Moderator: Gary Lerude, Technical Editor, Microwave Journal
Guests: Ted Heil, President, Mini-Circuits and Joel Levine, President/CEO, RFMW, Ltd., Carl Sheffres, Publisher, Microwave Journal