Episode 10: Samsung’s Kevin Gilroy on Delighting Customers

The days of selling technology on features are over. Customers – particularly Millennials – want a superior experience with their technology; they want to enjoy their technology tools and use them to produce greater value. The goal of technology vendors is delighting customers and keeping them in a euphoric state through the product use lifecycle. Kevin Gilroy, executive vice president of Samsung Electronics, knows a thing or two about building the right solutions for their market, simplifying complex systems and delighting customers to keep them engaged. Gilroy shares his insights and approaches to delighting customers.