Alida is an admirable entrepreneur behind the brands Marias Bag and Nole Care. Being from Guatemala, she values handmade work where the greatest value is cultural, handcrafting and traditions.
In this twelfth episode of the fourth season, Eglantina had an extremely interesting conversation with Alida, a chat surrounded by empowerment, admiration and appreciation of the courage of women who want to make a difference.
They also talk about Alida's brands, Marias Bag and Nole Care, produced with cultural added value and how this makes a difference in the market.
The takeaway: Being a woman and chasing success is also an act of courage.