The Ad Platform: How Political Advertisers Are Reaching Voters Through Digital Media | Jul 22, 2020
Behind the Numbers: an EMARKETER Podcast

The Ad Platform: How Political Advertisers Are Reaching Voters Through Digital Media | Jul 22, 2020

2020-07-21
2020 has shaped up to be an unusual presidential election year, to say the least. Grace Briscoe, vice president of Candidates + Causes at Centro, joins eMarketer principal analyst at Insider Intelligence Nicole Perrin to discuss how political advertisers are leaning on connected TV, audience targeting, Facebook and more as they work on fundraising and getting out the vote.
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