Episode 322: Lies They Told Us

2025-08-26

Join Mike Connon and John Iaconetti, Financial Advisors at The McClelland Financial Group of Assante Capital Management Ltd., as they take a closer look at misleading advertising and how it can shape — and sometimes distort — financial decisions. In this episode, they break down common marketing claims, from active investment fund promises and the old “Freedom 55” dream to product hype like miracle toning shoes, “clean diesel” campaigns, and even the way coolers were sold as lifestyle u...

Join Mike Connon and John Iaconetti, Financial Advisors at The McClelland Financial Group of Assante Capital Management Ltd., as they take a closer look at misleading advertising and how it can shape — and sometimes distort — financial decisions. In this episode, they break down common marketing claims, from active investment fund promises and the old “Freedom 55” dream to product hype like miracle toning shoes, “clean diesel” campaigns, and even the way coolers were sold as lifestyle upgrades.

Mike and John explain how advertisers often gloss over risks, exaggerate potential benefits, or disguise hidden costs. They highlight why these tactics can be so persuasive, the real impact they can have on investors and consumers, and how to spot the red flags in everyday ads.

Blending real-world examples with practical financial insight, this episode encourages Canadians to think critically about the messages they see and hear. Whether you’re investing, saving for retirement, or simply making everyday purchases, Mike and John share strategies to help you cut through the noise and make informed decisions.

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