Radio Advertising with Mary Sayre

We were grateful that our scheduled guest is just fine but in the closing moments of the day, because of business, he couldn't make the trip across town. So we went hunting for a "replacement guest" and found Mary Sayre a veteran radio marketing professional, and the liaison between our advertising agency and the Des Moines Radio Group.  Mary came in and we talked radio, being "sold out" during the "political season", rankings and radio sales in general. Some valuable tips here about...radio: 

Insight on Business the News Hour with Michael Libbie is a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines and is heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page.