Achieve SDR Excellence: Unleash Growth with Proven Sales Tactics

In Transform Sales Podcast #54: SDR Efficiency Series, John Barrows, and Eddie Bello talk with Operatix CEO Ray Mottier about empowering and managing SDRs effectively for success. Ray imparts valuable insights on motivating and managing teams effectively, fostering a positive and supportive culture, and recruiting the right talent.

Additionally, he stresses the importance of examining data to identify problems rather than simply letting go of underperforming staff without understanding their difficulties. The conversation also explores the potential advantages and drawbacks of incorporating AI into sales and marketing strategies.

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