Jean-Marie Dru invented the idea of "Disruption" in a business context. Today it is not only one of the most powerful forces for brands, it is the theory and methodology that powers us and our clients at TBWA. In this special live episode of the podcast, Jean-Marie discusses his new book, "Thank You For Disrupting." It's an analysis and celebration of some of the world's most Disruptive entrepreneurs from Ariana Huffington to Zhang Ruimin to all of the legends in between including Steve Jobs, Jeff Bezos, Oprah, Sergey and Larry and Lee Clow, to name but a few. Listen in as JMD, and Disruptor Series host, Rob Schwartz unpack Disruption and hear why it's more relevant today than at any other moment in history.
Credits
Host - Rob Schwartz
Intro/Outro Voiced by Sophia Barnett
Executive Producer - Sean Riojas
Audio Engineer/Sound Design - Corey Bauman
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