Why cannabis franchising is looking greener than ever in 2022, with Mike Weinberger of Unity Rd. & Andrew Bowden of Item 9 Labs Corp.

We’ve touched on cannabis franchising on the podcast before, and have actually had one of this episode’s guests join us previously. Mike Weinberger, chief franchise officer for Unity Rd., came on the podcast back in June 2020 to talk about the opportunities present within this nascent industry. He touched on the challenges created by federal laws but was hopeful that the brand’s exponential growth would see it continue to attract experienced, savvy investors.  

Well, since that episode, Unity Rd. has been purchased by Item 9 Labs Corp., a vertically integrated dispensary franchisor. This time around, Mike joins us alongside Andrew Bowden, CEO of Item 9 Labs Corp, to catch up on where this emerging industry now finds itself. Has federal legalization inched closer, or do the same challenges and roadblocks still prohibit the kind of growth you’d expect with a more traditional franchise industry? Let’s find out. 

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