How Do I Have the Right Mindset as a Retailer? | Retail Today With Bob Phibbs, the Retail Doctor - Flash Briefing

Do you ever hear about the power of positive thinking? It all sounds good and a lot of people ‘poo poo’ it and say, “Oh, it doesn't really matter,” but you know what? There really is something to getting what you put out there and one of the things I always say is it doesn't matter what time of the year, if this is the fall or the winter or whenever when you reach for the door, whether you're going to unlock the store for the first time or you're just going to go in, what's your attitude when you go in?

Do you consciously think “It's going to be a fun day? I'm looking forward to working with this person. I'm looking forward to making big sales,” or are you dreading it? Or like when it gets down to the holidays, are you talking about how much you hate Christmas and holiday shoppers?

Think about the energy you were bringing in there because when you approach a customer with that, that energy is going to come right back into you. Whether they pick up their smartphone and don't talk to you, or they don't buy as much and you end up settling for crumbs when you could have had the whole feast. So ultimately, I want you to think about what you focus on becomes reality, and choose the thoughts that are gonna make you more sales and ultimately have more fun at work.

If you love what you heard on Retail Today, connect with Bob by visiting retaildoc.com or send a message to bob@retaildoc.com. Thanks for listening!