Adam Waterworth | The Freedom to Fail: Creating Goodwood’s Culture of Innovation

Julian interviews Adam Waterworth, CEO of the Goodwood Estate, about leadership, innovation, and balancing heritage with modern expectations at this iconic British sporting venue.

Adam shares his approach to leadership at Goodwood, emphasising the importance of creating psychological safety where teams feel confident to take risks without fear of punishment for genuine mistakes. He discusses the delicate balance between using data and trusting gut instinct when planning events, noting that becoming too data-driven can remove the magic that makes Goodwood special. Despite being a 300-year-old estate, Adam explains how innovation has always been part of Goodwood's DNA, allowing them to honour tradition while constantly evolving. His leadership philosophy prioritises people and customer experience first, believing financial success naturally follows when these elements are done right.

 

Connect with Adam:

LinkedIn: https://www.linkedin.com/in/adam-waterworth-8b10ba45/

Website:  https://www.goodwood.com/

 

 

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If you are looking for a Blueprint to help you and your business manage uncertainty, deal with failure and navigate change then reach out to Julian at: julian@julianrobertsconsulting.com

 

You can buy my book "Weathering the Storm: A Guide to Building Resilient Teams" on Amazon: https://www.amazon.co.uk/dp/B0DFTYN2Y2

 

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