Why You Should Staff For the Rush In Retail | Retail Today With Bob Phibbs, the Retail Doctor - Flash Briefing

It's tempting to cut costs when things aren't going your way. Right? And with a lot of retailers, foot traffic is down. But how do you know if your labor is too lean? Well, the biggest way is to stand outside and notice how many people don't receive a greeting or they are looking around for help and nobody is talking to them.

The key and the tip I want you to think about today is staff for the rush, not your budget. That means you come up with a schedule based on when the most people are in your store, and usually, that's going to be on a Friday and Saturday, and then other days of the week will be less, but you're scheduling for the rush, not for your budget. Look, the reality is, a trained salesperson can sell 10 times their cost of wages, but you've got to be willing to pay them to know what that result can be.

If you love what you heard on Retail Today, connect with Bob by visiting retaildoc.com or send a message to bob@retaildoc.com. Thanks for listening!