Episode 184: Not Just a Gift Card - How One4All Became a Business Power Tool - Terry Spence

What if a gift card could do more than say “thanks”? What if it could drive loyalty, boost morale, and keep money flowing in the Irish economy?

In this episode of AIBF Business Talk, AIBF CEO Elaine Carroll chats with Terry Spence, B2B lead at One4All, the powerhouse behind Ireland’s favourite multi-store gift card.

Terry pulls back the curtain on:
🟢 The surprising origins of One4All (hint: it started with one missed Christmas voucher)
🟢 Why €1,500 tax-free rewards are a no-brainer for Irish employers
🟢 How digital gifting is transforming recognition in a remote-first world
🟢 What companies can do today to boost retention without big salary jumps
🟢 The future of workplace rewards (and a big tech upgrade coming soon 👀)

🎙️ Terry doesn’t just talk rewards - he lives and breathes what great recognition looks like in modern business.

 You can meet the One4All team in person at the All-Ireland Entrepreneurs Summit on May 30th at Croke Park - they’re joining us as a AIBF partner.