Unearthing Timeless Customer Experience Wisdom - Lessons from P.T. Barnum
Customer Experience University - Winning Loyalty & Engagement One Customer at a Time

Unearthing Timeless Customer Experience Wisdom - Lessons from P.T. Barnum

2023-06-29
In this episode of "Customer Experience University," Dr. Joseph Michelli explores the timeless wisdom of P.T. Barnum, the world's first show business millionaire, and what he can teach us about designing unforgettable customer experiences. Inspired by Scott Mckain's book, "All Business is Show Business," Dr. Michelli delves into P.T. Barnum's "The Art of Money Getting: Golden Rules for Making Money," illuminating how Barnum's insights remain relevant over two centuries after his birth.  (For a free ...
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