Digital CX Chronicles Episode 3 - Navigating the Skies of Customer Experience- Direct vs. Indirect Channels in the Airline Industry

Today we've got two real-life stories to share, and these experiences highlight the critical importance of data and pricing strategies across various channels.

Our focus will be on the impact that lack of information consistency across different digital channels in the airline industry has on trust and loyalty. Throughout this episode, we'll discuss prices and availabilities, disruptions and holiday plans, all in the context of a good digital customer experience