Social Media and Business with Tero International

Often business owners/managers fail to see the value in an aggressive social media campaign. We understand. It's tough to make time to plan your social media strategy and then execute. However, those business professionals that fail to utilize social media to boost their brand do so at their own peril. Here we talk about the work Tero International is doing and in particular their weekly live YouTube broadcast that focuses on the book, "Your Invisible Toolbox - The Technological Ups and Interpersonal Downs of the Millennial Generation". With us is Ro Crosbie and Kyle Plummer who tell us the how, why and connection points they have discovered over the 23 broadcasts they have done so far this year.   

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.